Actua's Valuing STEM Report
For Actua's "Valuing STEM" campaign, the communication plan highlighted a key finding: girls often leave science because they don't see it connecting to their personal values. Following this strategy, I used Actua's branding and photos to design the report layout and create the visual identity for social media. My goal was to translate the research data into clear materials for educators and parents, while also celebrating the enthusiasm the girls showed during the camps hosted by our network members and partners.